dollar

The Power Within .99

Have you ever noticed when bargain shopping, a lot of the “great” sales you come across tend to end in “.99?” Think about it – you see a pair of jeans in the store for $60 but if you look over to your right, folded just below the neon “Sale” sign, you see the same pair of jeans but on the sign, it reads “$59.99.” Which pair would you go with? (more…)